Creating a High-Performance Culture

By April Jasper, OD, FAAO When we talk about leadership in optometric practices, one of the most important yet overlooked components is the intentional development of a high-performance culture. It’s not something that happens by accident, and it’s not something that can be outsourced or delegated. Culture is created and sustained by all of us—from practice owners to team members—and its impact on performance and profitability is profound.